Kara Mastel

Kara Mastel

Digital Content Specialist

(403) 451-1181

Kara grew up on a grain farm near Bow Island, Alberta. After attending SAIT and the University of Calgary — where she obtained a degree in communication and media studies, and a diploma in broadcast news — Kara began her professional career working in agricultural communications and agricultural journalism.

Kara now farms alongside her family and her husband on the family farm, where they raise a mix of livestock, crops, and of course, barn cats. Kara has a passion for storytelling, but even more so, asking the questions that matter. You can find her surrounded by farmers/ranchers and a cup of coffee — or at an upcoming ABP event!

Responsibilities:

  • Writes, edits, and curates articles for ABP Daily and ABP Magazine.
  • Creates and manages content for ABP’s social media platforms.
  • Ensures ABP’s digital content is engaging, relevant, and timely.
  • Monitors social media analytics and engagement from online audiences.