Brad Brinkworth

Brad brings a deep background in strategic communications and content, with experience working across agriculture in Alberta and beyond. He grew up with extended family involved in both crop and livestock farming, and holds a degree in Journalism and Communications from the University of Minnesota. Brad enjoys telling the story of agriculture and creating clear, purposeful content that connects with producers. He and his family are based in Calgary. Outside of work, you’ll often find him in the mountains or coaching his kids’ sports teams.

Responsibilities:

• Writes, edits, and curates articles for ABP Daily and ABP Magazine.
• Creates and manages content for ABP’s social media platforms.
• Ensures ABP’s digital content is engaging, relevant, and timely.
• Monitors social media analytics and engagement from online audiences.